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A guide for writers with or without published work. A comprehensive resource that every writer should have in their library in order to learn how to publish, promote, and market themselves on the Internet.







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Monday, July 30, 2012

RESOURCE: Free PBS Youth Journalism Curriculum via @thecreatedaily


One opportunity a day keeps success coming your way.
Today's Opportunity

PBS Student Reporting Labs Curriculum

Recognizing that informed and engaged young people are critical for a healthy democracy, the PBS NewsHour Student Reporting Lab connects high school students to local PBS stations and news professionals in their community to produce original, student-generated news video reports.  
 
The project also includes a free news literacy/digital media curriculum and online collaborative space designed to transform their understanding of news, build a foundation of civic engagement and spark a lifelong interest in current events.
 
This curriculum was developed with partners at the Media Education Lab of Temple University as well as media professionals and high school teachers.  The curriculum consists of three flexible units with a total of 10 lesson plans aimed at strengthening digital and news literacy competencies. The lessons can be used in the context of courses in English, social studies, or video production classes and include critical thinking, analysis and production activities. Each lesson is designed for a 50-minute class with engaging high-interest activities to nurture a sense of purpose and accomplishment.

Interested? 

Create Q of the Week
Q: Name a story that has inspired you.
Paulo Coelho's The Alchemist, of course!
Post your answer on our Facebook Page or via Twitter using hashtag: #createdaily.

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"And, when you want something, all the universe conspires in helping you to achieve it." - Paulo CoelhoThe Alchemist

Got any inspiring words? Share them with us and we may include them in an upcoming issue of The Create Daily. Share your inspiration. 

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How to Write a Short eBook to Promote Your Coaching Business via @coachjudy


Want to read this article on the Web? Go to: http://bit.ly/P3UBib

When coaches contact me, one thing many of them say is "I'm not a writer." They can't see the end of the journey, because they believe they must write a long book, and shouldn't it be with a publisher?

Not really. If you are online and meeting your target audience, you are in the right spot.  Your audience is like you, they don't want to read long books that in many cases lecture them. Your clients want to know much more about you - what your work is specifically to them and how it will benefit them. They don't care much about your credentials or degrees. They appreciate your humor, uniqueness in your approach, and they want answers for their particular challenge or concern. 

Book Coaching Strategies That Make Your eBook a Financial Success:

1. Think of the benefits to you as well as your readers for publishing a short book. 
    
*You will build credibility and be known as the expert in your field.
    *You build your brand with the book title, chapter titles, and chapter parts.
    *You can generate leads with a short free eBook.
    * You can finish a short book in 100 days or less.
    * You can transform your readers into clients.
    *You can brand your business and build worldwide visibility.
    * You can share your mission, influence and educate your targeted audience.
    * You can create ongoing life-long revenue. 
    * You can repurpose your book into seminars, trainings and coaching packages. 

2. Focus on what topic or book you'll write first.

I recommend you begin with the one that shares about your coaching process and how it helps your audience. Remember, the #1 business trend is education. So, educate your potential clients.

3. Write a list of your audience's problems or challenges. 

Get these from your client files. Then, choose a focus and answer each question. Think a series of short ebooks for this to reach different clients' needs. Think a 10 tip eBook under 20 pages that hooks your audience; offer it free as an opt-in to your website, where you will have landing pages for your coaching packages. These soft "sales letters" will share five to ten benefits and testimonials that prove your worth.

4.  Stop researching so much to write the perfect book.

You know your topic. You know your coaching strengths. You already have the answers within, so why think you need to spend a lot of time on research? In fact, research makes your chapters dry and telling like a lecture, rather than engaging your readers with case studies or dialogue. Since many coaches come from academia (me too), they need to not show off with big words or complex ideas. Instead, keep it simple (KISS) and use your organic, natural voice that speaks from your heart - not your head. Your would be clients want to have a conversation with you and be engaged with a savvy friend.

5. Use all of your experience to write your book. 

You may have some articles written, given a teleclass, or have some juicy client stories where you solved their challenge. These translate into the compelling chapter middle part after the introduction and before the conclusion. Writing a book is like writing a seminar or training in a way.  You'll need a beginning, middle, and end. These strategies can short cut your time to your book's finish line. 

6.  Know the pay offs of finishing your book. 

If you don't create even a short eBook, and self-publish soon and fast, your potential clients won't know what you have to offer them. You won't build your practice beyond a few, and you won't have the confidence of being a respected coach who earns consistent high income. For the payoffs, reread tip #1.

7. Know your audience well before you write your book.

First, think of your preferred audience - the one who will most want your book. Write to that one audience to make your book speak directly to them. Engage them to want to act on your ideas. With too many audiences in mind, your book may lack focus and you will need to include information for each one of them in every chapter. If you don't include each audience, they will turn away not thinking your book is for them. This is the number one mistake emerging authors make - unless they are Chicken Soup marketers, of course. 

8.  Think about where your audience hangs out. 

You already know they aren't going to the bookstore to find your book unless you are in the 1% famous list. They are on the internet! You need to share your book that brands you in articles, blogs and social media marketing, write a short email sales piece to send your email list, and put up a website sales letter that will seal the deal.

You may not get all the answers here, so add on comments that really helped you!  

Comment now at: http://bit.ly/P3UBib

You can grow your coaching business one step at a time. A good place to start is with your ebook.


===============
25 year Book Coach, Judy Cullins helps you in business to write a "best seller" and build your brand with a short book to sell all the books and get all the clients you need.

Author of... 
"Write your eBook Other Short Book-Fast!"
"LinkedIn Marketing: 8 Best Tactics to Build Book and Business Sales"
"Advanced Article Marketing"

Click http://www.bookcoaching.com/help-writing-a-book.php to get fresh, free, weekly publications on book writing, self publishing, and online marketing

Network with Judy on... 
http://www.linkedin.com/in/judycullins
http://twitter.com/CoachJudy
http://www.facebook.com/coachjudycullins

===============

judycullins@cox.net 
619/466-0622 

GIG: Co.Exist is Hiring #Freelance #Writers via @thecreatedaily




One opportunity a day keeps success coming your way.
Today's Opportunity

Fast Company's Co.Exist is Hiring Freelance Writers

Fast Company's Co.Exist is hiring writers to cover world changing ideas and innovations, social innovation, and business for good.
 
Are you tapped into the world of social entrepreneurship? Do you know of the most interesting and impactful projects happening around the country and the world? Co.Exist is looking for writers who can track down, analyze, and contextualize the rapidly growing field of solution-based business, as well as the crazy inventions and technologies that are going to lead to a better future. Writers will be writing daily posts covering the wide swath of ways people can live better lives while using fewer resources, from bleeding edge energy innovations to health tech breakthroughs to the future of food--and everything in between.
 
Apply only if you have experience working on a website or other daily editorial platform and are comfortable writing a range of different story styles, from short blog posts to features. Co.Exist is looking at candidates with a range of experience levels. Currently, they are looking for freelance writers, but there is always the possibility for more permanent positions.

Interested? 
Send a resume, links to past stories and two sample pitches to mclendaniel [at] fastcompany [dot] com.
 
Note: You must include "Co.Exist Writer: Your Name" in the subject line.

Create Q of the Week
Q: What's on your vision board?
TCD's founder says: Lots of inspirational words, including: freedom, change, no limits, and BIG. 

Post your answer on our Facebook Page or via Twitter using hashtag: #createdaily.

Via TCD Community:
Q: Name a story that has inspired you.
Gail Johnson: I was very impressed by Isaac Asimov's Foundation series.

@tarabetts: Baldwin's IF BEALE STREET COULD TALK. It's a real love story that tackles family & the prison industrial complex.
 
@ramalicia: If Beale Street Could Talk/a moving & sad Love story, Manchild in the Prom. Land tells of Brown's journey N gripping detail 

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"To live a creative life we must first lose the fear of being wrong." - Joseph Chilton Pearce

Got any inspiring words? Share them with us and we may include them in an upcoming issue of The Create Daily. Share your inspiration. 

Connect with The Create Daily
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The Create Daily is a daily resource for creators. Our mission is simple: arm creators with hand-picked opportunities to help grow your career. 

Your Book is Your Business, How to Brand Both (Video) via @pamperry

We help you Brand Like a 
Superstar!  
Let our team help YOU 
hone your message, launch your book, 
monetize your content, leverage social media,
PR and online marketing to get your message heard
help more people & sell more books, info products and services

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Your Book is Your Business, How to Brand Both (Video)

Even if your best friend owns a top publishing company, giving you an immediate "in," this does not guarantee publishing success.   First, you have to write a quality book that has a clear target audience. And your book must answer a common problem or need that audience shares. Then you have to develop a [...]

The post Your Book is Your Business, How to Brand Both (Video) appeared first on Pam Perry PR & Branding Solutions.



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www.pamperrypr.com

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Wednesday, July 18, 2012

Book Promotion Checklist and Tasks Timeline via @pamperry



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Book Promotion Checklist and Tasks Timeline

  "The secret of all victory lies in the organization of the non-obvious." Marcus Aurelius   One year to six months before the book is out 1.       Establish a board of directors and list of prayer partners 2.       Build website & blog 3.       Join and be active in your Writers Group 4.       Look into attending [...]

The post Book Promotion Checklist and Tasks Timelineappeared first on Pam Perry PR.



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Friday, July 13, 2012

[Motown Writers Network] Tomorrow: You're invited "Motown Writers Meetup: Freela

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Meetup
 
tomorrow
Motown Writers Meetup Group
Saturday, July 14, 2012
10:00 AM
Barnes and Noble
Warren & Cass in Detroit, MI 48202
Detroit, MI 48202
I'm going
Change your RSVP
36 Writers attending, including:
"To network with authors & I love Sylvia Hubbard. She "gets it." See http://www.pamperry.wordpress.com..."
"Hi, my name is Krystal Brown and I am an aspiring non-published/trained writer who..."
"I am the author of 30 Day Notice, an independent contract writer for Examiner.com,..."
"Wife coach, seminar host, author"
"Health and fitness are important to me, but at my age I find it a challenge. Some..."
"My Name is Chris Lee and I have just finished writing my first book "From Frustration..."
We've asked several community bloggers, freelancers and journalists to come to speak about their processes blogs, jobs and more!
Featuring Kelly Greene, Teena Cathey, Adra Young & more!
(Please forward this to a friend and bring several frien...
Learn more
Jul
17
Freelance Marketplace Writers' Group
Tuesday, July 17, 2012 7:30 PM · 3 attending
Aug
21
Freelance Marketplace Writers' Group
Tuesday, August 21, 2012 7:30 PM · 1 attending
Sep
18
Freelance Marketplace Writers' Group
Tuesday, September 18, 2012 7:30 PM · 2 attending

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Writing a book? Ready to promote it? #authortips via @pamperry

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Monday, July 9, 2012

[Motown Writers Network] Beginning Social Media for Authors & Business Series Ju


Beginning Social Media for Authors and Business Series

Participants will learn the basis of Social Media Why it's needed and how to effectively use it, while organizing time for it. Participants who pay for the entire class series and attend the free class will receive the special Powerpoint presentation called Book Blogs: why they are authors best resources and how to effectively maximize your online book selling with them. This will include listings of book blogs and even a listing of book tour hosts.


.

Click here to see past events here.

Facebook, YouTube, Twitter & Other Social Networks: What to do? How to Use them! - $25.00 - July 12th


                Participants will receive resources and extensive step by steps to set up their accounts and how to get subscribers to their page and channels. Participants will learn the art of "breadcrumbs", keeping a professional as an authorprenership and how to start setting up on other social networks.


Social Media 101: How to organize your time, your accounts and your life - $25.00 - July 19th, plus suggestions for productivity and scheduling.


With everything going on in the 21st century, the Internet is taking up more and more time that we didn't have to begin with. Learn how to get on the Internet effectively and manage your time, websites, while promoting and marketing without spamming. Each pre-registered participant will receive a two week online organization booklet to help with making sure things get done.(This is the last class! Due to low class attendance July 26th has been canceled)


All classes take place Thursday (above dates) from 6pm to 9pm. Limited computer space will be available, but participants will have WiFi and can bring laptops or mobile devices to use. *


Where



Detroit Impact Center
9930 Greenfield
Detroit, MI 48227

To subscribe for more events by Motown Writers Network, please go to:

www.MotownWriters.com


First come, First Serve on computer terminals

Can't make it? Download the resource from class here:


http://bit.ly/intmarkhubbooks


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