Book Update

A guide for writers with or without published work. A comprehensive resource that every writer should have in their library in order to learn how to publish, promote, and market themselves on the Internet.

Is your book project ready for the next E-Revolution?

Friday, April 30, 2010

Paving the Way for E-book Production and Beyond: A Practical Approach to Digital-First

Publishing Business Webinar Series
Publishing Business Webinar Series

Paving the Way for E-book Production and Beyond: A Practical Approach to Digital-First

Tuesday, May 4, 2010
2:00 p.m. ET/11:00 a.m. PT

Register Now!

Most publishers are missing the opportunity to tap the increasing marketing momentum around e-books. Are you?

Publishers must reinvent their production operations from print-first to digital-first, in order to fully leverage the revenue potential offered in this new age of mobile content delivery and on-demand, custom publishing. Join three digital publishing gurus for an interactive, 60-minute event and learn how to reinvent your production operations to bring products to market faster and more profitably.

The webcast will specifically address:

  • How and why to re-engineer production processes from print-first to digital-first
  • Creating, reviewing, revising, publishing and delivering content through multiple channels
  • The need for looking at publishing holistically rather than discrete steps bandaged together, aka multichannel publishing.

Sponsored by Aptara

For more information and to register, click here.

Can't make it on May 4? No problem! Publishing Business Group webinars are archived for 90 days after the live event. Click here, to register and get access to this webinar on-demand.

Angela James
Angela James
Executive Editor
Carina Press

Jenny Bullough
Jenny Bullough
Manager of Digital Content

Joe Gollner
Joe Gollner
Chief Solutions Architect Stilo International

Noelle Skodzinski
Noelle Skodzinski
Editorial Director
Book Business

WordCamp Detroit 2010 - WordCamp Detroit

Sponsorship Packages Added!

We've just made it easier for you to sponsor WordCamp Detroit.  We've outlined a variety of Sponsorship Packages for you or your company to select from. If you're interested in sponsoring WordCamp Detroit head over to our sponsors page, pick an option or suggest your own!

Coming soon…first set of speaker announcements and venue, oh boy!

Have you registered?
Register online now: http://www.wordcampdetroit.com/register

Insights on How to Build a 6-Figure Online Business--Free eBook

Triangle - 5 successful businesswomen share their expertise in this e-book available for a limited time for free download. Between these five contributing experts, Janis Pettit, Denise Wakeman, Ellen Britt, Marnie Pehrson and Kathleen Gage,  there are decades of business experience. Each has built successful six-figure plus business, worked with thousands of clients, developed highly successful information products and are all are highly respected leaders in their industries.


From Zero to Six Figures – FAST! is a reference guide offering a wealth of information.  Being offered with absolutely no charge or opt-in required, it may be downloaded at http://www.streetsmartsmarketing.com/zerotosixfigures.htm


Pettit, Wakeman, Britt, Pehrson and Gage share their insights into becoming successful entrepreneurs.  Shared in this ebook:


    * 5 Tips for Using Article Marketing to Grow Your Business
    * Three Keys to Small Business Success
    * The 7 Deadly Small Business Mistakes You Must Avoid
    * Create a 6-Figure Income with a Proven Business Design
    * How to Keep Readers Coming Back to Your Blog
    * 6 Must Knows to Building a Successful Online Business
    * A Simple Formula for Fast, Easy and Profitable Product Development
    * How to Recession Proof Your Business - Five Easy Ways


Radiant Success Team


Janis Pettit is known as the Small Business Strategy and Lifestyle Coach. She is a business growth and marketing expert, mentor coach and serial entrepreneur who has owned successful businesses for the last 21 years. She mentors small and solo business owners who are ready to turn their passion, message or knowledge into a lucrative business, sharing with them her proven strategies, systems, secrets, resources and blueprints so they can create a solid 6-figure income and live an independent lifestyle.


Denise Wakeman is Founder of The Blog Squad and a highly acclaimed Online Marketing Advisor. Denise was an early online marketer and has been using the Internet with great success as a marketing tool since 1996. She is an expert helping authors, speakers, service professionals, and small business owners leverage blogs for their business, as well as strategically use social media tools to boost online visibility to get more traffic, leads, clients and opportunities.


Ellen Britt is the co-founder of Marketing Qi, teaching heart-centered entrepreneurs how to add powerful internet marketing strategies to their businesses. Ellen specializes in mentoring her clients to build large email lists through virtual joint venture events and then guides them to combine the results with a custom, highly leveraged business model designed to produce immediate cash flow and continued profits.


Kathleen Gage, The Street Smarts Marketer™ is an Internet marketing advisor who works with speakers, authors, coaches and consultants who are ready to turn their knowledge and expertise into money making products and services.She does this by teaching them e-Product development, Internet marketing, multi media program development, self-publishing skills, tele-seminar development and developing mentoring courses for their market.


To say Marnie Pehrson is prolific would be an understatement. She is a mother of six, the creator of over twenty web sites including the longest running article directory on the Web, IdeaMarketers.com, which contains over 900,000 articles and serves over 70,000 writers. But it doesn't stop there. Marnie's also the author of ten fiction novels and ten nonfiction inspirational books.


These five successful entrepreneurs invite you to download From zero to six figures – FAST! Absolutely free and with no opt-in requirement. http://www.streetsmartsmarketing.com/zerotosixfigures.htm.


Fw: 9 Solutions to Shorten Your Social Media Marketing Time

Book and Article Marketing Coach  Judy Cullins

Book Coach Says #119 May 2010

Welcome to "The Book Coach Says..."
Writing/Publishing/Promoting Your Books and Businesses

"I help professionals manifest their book dream and brand their business."

Note: To Opt-Out or Opt-In please see instructions at the end of this email.

You are receiving this newsletter because you subscribe to "The Book Coach Says..." coming to your email door for 11 years.

Important: Put my email into your address book so the spam filters don't deny you access. And, remember, I'd love to hear from you!

Please join my new blog on the left side of my site-100's of fresh posts every week! www.bookcoaching.com/

Thanks for reading this issue,

And now, look at what's coming to you!


In This Issue...

-Feature Article -Don't Want to Spend Too Much Time on Social Media Marketing? 9 Solutions
-Opportunity--Linkedin Marketing Teleseminar with free book
-Opportunities: Discounted Books and Audios--New!
-Coach's Corner-GONE FISHIN


Just putting the finishing touches on my book, "Linkedin Marketing: 8 Best Tactics to Build Book and Business Sales."

Adding to the chapter on how to shorten your social media marketing time with 8 tactics, here's 9 Solutions to Shorten your Social Media Marketing Time

1. Test monthly with Google Analytics to see how many of your Twitter, Facebook, and Linkedin audience is coming and staying at your site so that your bounce rate is low. Are they just staying to read your blog and don't click any links to opt-in or buy? If your bounce rate is low, meaning the longer your audience is on your site, the better chance for book and business sales.

2. Alternate your writing for your blog, participating in your Linkedin groups, and keeping your life healthy and happy. As entrepreneurs, we always have the challenge of our work and life blending.

To me writing is my happiness. I also do a little delegating, and love my walks to the lake nearby several days a week. Like me, you can incorporate yoga and other stretches right at your work station. Before I even get out of bed, I do a short series of stretches and awaken my adrenals--all to start my day with jump out of bed energy!

3. Educate yourself on what you don't know. As a low-techie myself I practiced offline marketing many years ago that was so time consuming with a low payoff. I decided to bite the bullet 11 years ago, and got online, put a selling Web site up, wrote and used article marketing and social media promotion. Now, instead of reaching few, my messages reach over tens of thousands each month. I learned how to make my social media profitable! I made changes in where I spend my time.

And if you don't educate yourself by joining Linkedin groups, reading the how to discussions, reading a how to book, listening to a how to teleseminar, or getting one on one inexpensive coaching, you must not care enough about your book's success. Yes, it takes a village.

5. Know and accept that online marketing, especially with your blog and Linkedin updating, is the easiest and fastest way to go from unknown to known and respected.

6. Ask yourself why are you writing your book, your blog and your sales pages for your business? You want the rewards of people paying attention to your great tips and messages, don't you? You also may want to make your writing produce profits, so you can keep going with your message that makes a difference in your audience's lives.

7. Know that the author, YOU, is the one who can promote your offerings the best. You probably won't' be on Oprah, or on the Today show. Get realistic and know that if you don't spread the good news about you, who will? And with Linkedin social media, it's almost free depending on how fast you want to be noticed. With some kind on coaching, you put your right messages out sooner, and get more action sooner.

8. Invest in your book and business. It's not spending to promote and market because these are the only ways you'll get noticed. Social Media marketing guarantees financial success if you do it right. You can correct any mistakes you unknowingly make with some good advice and hands on showing how to do it.

Forget hope, and act accordingly. You can control your marketing time and make it a happy time.

9. Use Self Discipline. I define self-discipline as to stop doing what hurts me. Think about what's hurting you. Distractions like over eating, over TV watching, too much time on email?

Finally, focus on the 8 best social media tactics that will catapult you to recognition, popularity, and respect in your particular arena.


"Book Marketing and Business Visibility with Linkedin Social Media" on June 2 4PM-5:30PM Pacific Time

(will be recorded, so can register and listen to the MP3 any time)

Maybe you are still not a member of Twitter, Facebook or Linkedin. Or, you still don't have a blog to attract your target market to your Web site. Maybe you got started and dropped out because you didn't know how to optimize your marketing. Over a year ago, I too was absent from Linkedin. It seemed daunting until I decided to go for it! Now, I'm a happy camper with focus on my right audience. I'm sure glad I did, and I want to encourage you to take a few steps now to succeed at it too.

Biggest Linkedin Benefits: Get your book known, get yourself known, get liked and trusted, so you can sell more books and boost your business profits.

And, it always takes a little mentoring to keep the ball rolling and give you enough detailed steps to make your Linkedin efforts realize big numbers at your site, followed by big sales.

To get your 8 top questions answered and to get more information and how to register on my upcoming telecoaching event with my free new book on Linkedin, go to www.bookcoaching.com/social-media-marketing.php

Sure hope you see the $137 value for only $24.95 here!

This new page of book, audio and book packages discounts is up on my site. Take a look at all of them and get a bargain! ==>

Article and Blog Writing-- www.bookcoaching.com/using-article-marketing.php

How to create compelling Twitter Tweets to Market your business or book -- www.bookcoaching.com/twitter-learning.php

How to Write your Book Fast--the 90-Minute Teleseminar


When I went to finalize this newsletter, I accidentally deleted it with no way to get it back. So, since I'm leaving for my vacation at Grand Cayman Island tomorrow, I'm doing bare bones here.
But, I will be back by May 15 and you will keep getting your newsletters until I decide it's time to go.

Happy Writing,

TO SUBSCRIBE JUST CLICK www.bookcoaching.com/ezines/ezine.shtml and get your free new eBook "20 High-Octane Book Writing, Publishing and Marketing Book Tips."


Judy Cullins, M.A., works with authors and small businesses who want to get their unique, useful message out, become well known in their field, and make consistent monthly income from their book--higher than they can imagine.

She is the author of 15 personal growth and health books and 13 book writing / publishing / promotion books and 100 special reports including "Write Your eBook or Other Short Book - Fast," "Linkedin Marketing," and "Advanced Article Marketing-Nine Mistakes and Solutions." A book and Internet marketing coach for 20 years, Judy presents over 50 book/marketing seminars and teleclasses a year. Over 75 authors have published with her in the last 5 years.

WE WANT YOUR FEEDBACK I always want to improve this ezine. Your opinions are important to me. To post feedback just email me at

Copyright 2001-2010. This content may be reprinted or forwarded in full with author's name and contact numbers.

Thursday, April 29, 2010

learning how to add video in our blogging 101 class to our post

this was a great video of myself and Zel at the conference last year. I hope you join us next year at http://essenceofmotownlitconference.com/

Download the book that will help you understand your journey on the Internet. ONLY $5!

Wednesday, April 28, 2010

O/T: The First-Ever National No Phone Zone Day is Friday! What You Need to Know...




Take the Pledge Today!

Make your car a No Phone Zone! Do your part to help put an end to distracted driving.

Help Spread the Word

Are you passionate about Oprah's No Phone Zone? Grab the No Phone Zone widget, share the pledge and dedicate your Facebook status to National Phone Zone Day on April 30.


America's New Deadly Obsession

Would you get in your car and drive after four drinks? Talking on the phone or texting while driving is just as dangerous! It's the Oprah Show that started the movement.

Get the Goods

Let everyone know your car's a No Phone Zone! Get a bumper sticker, magnet or keychain to remind others to drive responsibly.

The Oprah Winfrey Show  |   O Magazine  |   OWN TV
Oprah Radio  |   Book Club
Spirit  |   Health  |   Style  |   Relationships  |   Home & Garden
Food  |   Entertainment  |   Money  |   World
O Store  |   Angel Network  |   Message Boards

Tune In Today To Put An End To Distracted Driving

RT @honeytech YouTube Launches Latest Version Of YouTube Direct

YouTube Launches Latest Version Of YouTube Direct

Latest Version Of YouTube Direct YouTube Launches Latest Version  Of YouTube Direct
Latest Version Of YouTube Direct

YouTube Direct is a less known tool that allows websites to embed YouTube Upload functionality. You might be aware of this if you love reading "The Washington Post" or "The Huffington Post" and other major publishers that uses the tool often. The YouTube Direct platform is now on its way to get a major revamp with bunch of new and exciting features.

Olivia Ma, YouTube News Manager wrote

Last fall, we announced the release of YouTube Direct, a tool that allows media organizations to request, review and rebroadcast YouTube clips directly from YouTube users, and on their own website… There are nearly 400 news partners on YouTube able to use YouTube Direct to generate news content that helps them extend and engage their audience,

Today, we're rolling out the latest version of YouTube Direct, which includes substantial upgrades that make it easier for news organizations to test and customize the platform. In addition to several back-end changes, we've also added new features," he added

READ MORE: http://www.honeytechblog.com/micro-news/youtube-launches-latest-version-youtube-direct/1424

Tuesday, April 27, 2010

Enabling AdSense for Feeds

from ADsense http://adsenseforfeeds.blogspot.com/2010/04/enabling-social-sharing-with-feedflare.html

Labels: ,

Feed content is being constantly distributed via new channels and endpoints every day.   More and more, these new channels involve sharing your content in social networks and applications such as Facebook, Twitter and Google Buzz.

Recently, we launched our Socialize service to help you as the publisher distribute your feed via social networks, with the first network being Twitter.   If you use Blogger, you can already connect your feed to Buzz via the "connected sites" link in Buzz.

But it's equally important in the social world to make sure your subscribers can also share your feed content easily on these social networks.  FeedFlare helps enable this by allowing you to configure links in your feed that promote sharing.   You can do this by going to the Optimize tab FeedBurner and choosing FeedFlare, and then of course, adding some flare.

Now, we won't berate you for only doing the "bare minumum," nor do we recommend having "37 pieces of flare" in your feed - but we do think you should express yourself with at least a little flare that helps your subscribers move your content around these social networks a little easier.

[Motown Writers Network] Michigan Bloggers: Who Are You? READ OTHERS & Add Yours


As an addictive blogger writer and reader, I'd love to know what you're blogging about.

In an effort to gather the Michigan blogosphere about, I'm issuing myself a challenge to find out each and every blogger in Michigan.

I invite you to come to this page on our site and post your blog address there and say a little about it in 100 words or less.

In return for posting your weekly updates in our weekly email sent, plus posting it on our sidebar at our archive at: http://motownwriters.blogspot.com, we ask that you post a link to MotownWriters network (http://motownwriters.com) or even place a picture on the side bar of your blog of the following and link it to our site:

Not a blogger? If you know of a Michigan Blogger, you could tell us about the blog and how you like it too.

forward to a friend! Share others! Synergize!


MWN Blog List

Related Posts with Thumbnails
Download the book that will help you understand your journey on the Internet. ONLY $5!