Book Update

A guide for writers with or without published work. A comprehensive resource that every writer should have in their library in order to learn how to publish, promote, and market themselves on the Internet.

Is your book project ready for the next E-Revolution?

Saturday, October 31, 2009

Improve Your Blog in 31 Days!

Click here to view more details
If you haven’t heard the name Darren Rowse before then now is the time to listen. He’s a very popular blogger who makes 6-figures a year on his Problogger site and definitely knows his stuff. A while back he put together a month long series called31 Days to Build a Better Blog and it was such a hit, he decided to turn it into an e-book.

This downloadable e-book is designed to help you jump-start your blog by giving you 31 tasks that will turn your blog into the powerhouse you’ve always dreamed of. The great thing about Darren’s e-book is that you can do it at your own pace and in your own way. Set a goal of reading a chapter a day and take notes. I usually dog ear and highlight the important pieces and come back to them later.

The workbook uses a great approach to teaching and is designed so that you come away from the challenge having not only learned how to build a dynamic blog but you’ll have actually done something with the knowledge. 31 Days to Build a Better Blog is for virtually bloggers at different stages of their blogging which includes:
  • Those who have just started a blog but who don’t know what to do next
  • Those who have had a blog for a while but it’s stalled in its growth
  • Bloggers with bloggers block and lacking inspiration
I was actually in a Borders bookstore the other day and saw a published version on the shelf and couldn’t help but pick it up. I first started thumbing through the chapters but soon realized I was reading it word for word. The book was addicting and I learned some things which I apply to my blogging today.

The cost of this e-book is only $19.95 and there’s even a money back guarantee.  Darren is one of the best known bloggers in the world. All of his works are top notch and his latest offering is no exception. If you want a better blog, you can have it in the next 31 days. Buy it today and you’ll be able to start reading it in minutes. Trust me, it pays for itself!

From Eblog template

Download the book that will help you understand your journey on the Internet. ONLY $5!

Download the book that will help you understand your journey on the Internet. ONLY $5!

Thursday, October 29, 2009

How to Use Web 2.0 to Get PR 2.0 For Your Book Or Ministry

 By Pam Perry

Online Publicity - PR 2.0 is the way to go!

The internet is not going away. You've got to embrace. The Michigan Chronicle is even online and some of the editors blog there! So, how do you as an author or an aspiring - use the internet to the max? Here some tips:

1. Write a web site plan. Know what you want it to do before you build a site. Create a favorable buying experience for your ministry products. Make the web site easy to use. Provide good customer service by shipping products within 5 to 7 days. Use auto responders when people make purchases. Make your site "shopper-friendly."

2. Attract people to your site by promoting it through frequent email campaigns linking back to the site. Have your site content-rich to keep visitors at your site, wanting to share it with others. This is called viral marketing.

3. Capture names of visitors by using a "squeeze page." Offer something for free like a CD or booklet if they provide their contact information. Get their email address at the very least so you can send the booklet in a PDF file or the CD as an MP3.

4. Publish a regular online magazine called an Ezine. This is a motivational tool for people to look forward to receiving. It has the ministry updates in it.

5. Include recent news hits in your ezine. Stream TV interviews and audio clips. Use a template from an Internet database management company like Constant Contact. I've used them for years!

6. Join discussion groups and nings like ChocolatePagesNetwork dot com. You can learn a wealth of information this way in any particular industry. There are groups for pastors, ministry communications professionals, Christian authors, or whatever your specialty. Look up your area of interest in Yahoogroups, connectplatform.com or Google.

7. Put banner ads on other sites that your target audience may visit. If it is Gospel Today or DetroitGospel dot com, inquire about placing a banner ad on those sites. These ads are usually very inexpensive. You can promote your TV ministry schedule or other products.

8. Update your site frequently. Current information sends the message that you are current in your ministry. It keeps people coming back to your site. Try new things on your site like podcasting or webcasting. Keep it fresh.

9. Concentrate on great content so the search engine optimization will give you a high ranking when people are surfing online via search engines like Google or AOL. Adding links is another great way to increase your site rankings and get noticed among the search engines.

10. Add a "news room" to your site. The media will access your high-resolution photo (300 dpi), get a press release, ministry history and a good bio from this section. It makes their life easier and shows you're a pro at handling media interviews. This is also a good place to list other media hits that you have received like magazine/ezine articles, radio interviews, and columns you've had published.

11. Create a blog. Do this only if you have time to keep it up. A good blogger posts about 2 to 3 times a week. A blog is like a personal journal online. A blog is an abbreviation of "weblog." It is the online version of you. It's more personal and informal than a web site and visitors can respond directly to you. Go to blogger dot com to set one up free. See the Ministry Marketing Solutions blog. It'll give you ideas too.

12. Use a signature at the end of every email that includes your tag line, web site, blog and contact information. Please. The best form of advertising - and it's free!
Ministry marketing pioneer and PR Coach Pam Perry helps African American Christian authors garner publicity and leverage online strategies. As a 20-year PR veteran, she is also the co-author of
"Synergy Energy: How to Use the Power of Partnerships to Market Your Book, Grow Your Business and Brand Your Ministry."
For a free MP3 of "What Every Author Should Know," go to http://www.PamPerryPR.com
She offers free help at her blogsite: http://www.MinistryMarketingSolutions.com with her monthly Ezine and teleclasses.
She's also the creator of the ChocolatePagesNetwork, a social network for Christian authors and the Chocolate Pages Show at Blog talkradio.
Pam Perry - EzineArticles Expert Author

 Learn More about book business at The Essence of Motown Literary Conference and Jam

Attend the Essence of Motown Literary Conference and Jam November 13 - 15, 2009

2009 Essence of Motown Literary Jam & Conf Nov 13-15

Download the book that will help you understand your journey on the Internet. ONLY $5!

10 Small Business Social Media Marketing Tips

business-puzzleRoss Kimbarovsky is the co-founder of crowdSPRING, a community of 43,000+ graphic designers that helps small businesses from around the world with graphic design needs. You can follow Ross on Twitter @rosskimbarovsky and @crowdSPRING.

Capacity – especially to plan and execute effective marketing strategies – is a big challenge for every small business. In this post, I'll offer 10 suggestions for how small businesses can supercharge their marketing efforts by leveraging social media. For each suggestion, I will discuss a basic strategy – for those who simply want to get their toes wet, as well as an advanced strategy – for those who want to spend a bit more time and go a bit deeper in their social media marketing efforts. These tips are based on my experience leveraging social media marketing for my company, crowdSPRING.

I suggest you begin by outlining clear goals for your social media marketing efforts and figuring out how you'll measure success. Once you've outlined your goals, let's look at 10 great ways you can begin to leverage social media for your marketing efforts.

REaD MORE: http://mashable.com/2009/10/28/small-business-marketing/

Wednesday, October 28, 2009

Mashable: HOW TO: Become an Expert in Your Industry

HOW TO: Become an Expert in Your Industry

Posted: 27 Oct 2009 01:07 PM PDT by Susan Payton

knowledgeSusan Payton is the Managing Partner of Egg Marketing & Public Relations, an internet marketing firm specializing in blogger outreach, social media, and PR. She blogs at The Marketing Eggspert Blog, and teaches marketing courses at Marketing EggSchool. Follow her on Twitter @eggmarketing.

Today it seems that no matter what industry you're in, your competition is stronger than ever. How do you stand out and get that sale when people aren't as loyal to brands as they used to be? How do you get their attention in an ever growing sea of noise when they're so often swayed by price rather than quality? One answer is to become recognized as an expert in your industry, someone other people seek out for information.

The most important part to becoming known as an expert, of course, is that you know a lot about whatever it is you do. That could be construction, public relations, HR, dogs — whatever it is, in order to gain the requisite knowledge to be regarded as a thought-leader in your field likely requires years of schooling or real-world practice, or both. In addition, when your goal is to be recognized as an expert you need to always keep learning, and to constantly share that expertise. But first let's talk about why you might want to be an expert.

read more details at: http://mashable.com/2009/10/27/industry-expert-how-to/

Sunday, October 25, 2009

Coming Up! The Author Collective is Headed to Miami...calling All Authors!!

Dear Novelists,
Up next, the world famous Miami Book Fair International, November 13th through the 15th.  Now in its 26th year, this festival brings out more than 350 exhibitors and upwards of 250 thousand buyers who love to read.  We are looking to completely remodel our booth and make it friendlier, better and easier for prospective purchasers to buy and to give more notoriety to the member authors.
Still striving to make inroads into the literary community... Poster Kraze is continuing on our quest to seek out new avenues to sell your books to the masses. We still have room for self-published authors interested in joining our Author Collective.  Here is an excellent and economical way to promote your novel to a large audience of book buyers, novel enthusiasts and consumers who love to read.  If you are self-published and don't have the time or the desire to promote your novel,  join The Author Collective and see what a difference we can make.
Call or email me now for further information.
Michael Williams

University Makes Twitter a Required Class for Journalism Students

University Makes Twitter a Required Class for Journalism Students

twitter-classWorried that too many tweets are mere pointless babble? So is Australia's Griffith University, who recently made Twitter education part of the mandatory courseload for journalism students.

According to a senior lecturer at the University, "Some students' tweets are not as in depth as you might like." The solution? Make Twitter writing practice a compulsory part of the course curriculum for would-be journalists.

University officials cited increasing demand from employers for new hires well-versed in social media, and Twitter's importance in global events like the Iran elections earlier this year.

READ MORE AT: http://mashable.com/2009/10/23/twitter-class/

IntMark4Writers&Businesses: Windows 7 Officially Launched

Internet Marketing For Writers and Businesses

Internet Marketing For Writers and Businesses

Link to Internet Marketing For Writers and Businesses

Windows 7 Officially Launched

Posted: 23 Oct 2009 06:38 AM PDT


Download Hut Of Technology

Link to honeytechblog

Windows 7 Officially Launched

Posted: 22 Oct 2009 10:13 AM PDT

Window 7
Window 7
The much bragged about the latest version of operating system Window 7 is finally out. Windows 7 is the latest version of Microsoft Windows, a series of operating systems produced by Microsoft for use on personal computers, in addition to home and business desktops, laptops, netbooks, tablet PCs and media center PCs. This one promises to offer streamlined interface, support for touch screens and additional security features.

With Windows 7 Microsoft claims the UAC issues have been fixed and your system will be speedier and fast responsive.

READ MORE AT: http://honeytechblog.com/micro-news/windows-7-officially-launched/

ARTICLE: Seven Mindsets to Get Publicity for Your Book

Shel Horowitz's Book Publicity Tip, Sept. '09

Have you been cited in places like the New York Times, Wall Street Journal, Christian Science Monitor, Woman's Day, Entrepreneur, and the top trade publications in your industry?

I've been in all the above–several times each. I've also been in hundreds of lesser known publications.

If you'd like that kind of ink, your pitches and press releases have to reflect the reality of the newsroom: overworked journalists sort through a mountain of information, mining for the nuggets to share with their readers, often under severe deadline pressure.

Here are a few approaches that tend to work:

  • Solve a problem/ease a pain point/make people's life better
  • Expose some hidden truth that can change people's thinking or behavior
  • Tie in to a current and immediate news story or trend
  • Provide a deeper "back story" on a news topic—or on a celebrity's life

read more at: http://frugalmarketing.com/newsletters/2009/09/22/seven-mindsets-to-get-publicity-for-your-book/

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ARTICLE: Ten Steps for Creating a FANtastic Facebook Fan Page

by Mari Smith

Considering Facebook's 300 million active users, and the thousands joining every day—along with its Alexa ranking of 3 (that is, Facebook is the third most-trafficked website)—businesses really must tap into the power of this online behemoth.

Facebook offers many features for strategic networking and generating visibility for your company.

Among them, Facebook fan pages are (currently) the only feature fully indexed by Google. By inserting keyword-rich text throughout your fan page and updating regularly, you can create tremendous search engine optimization.

Using Facebook's Social Ads, you can then drive targeted traffic from the entire Facebook site directly to your fan page.

Once potential fans click through to your fan page, your goals are as follows:

  • Immediately grab their attention and make them feel they are in the right place (they feel they made the right decision by clicking on your ad)
  • Inspire them to become a fan
  • Draw them in to engage with your page
  • Keep them coming back—often called "stickiness" (your fans keep coming back to engage with your page)

READ MORE AT: http://www.marketingprofs.com/articles/2009/3086/ten-steps-for-creating-a-fantastic-facebook-fan-page

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Friday, October 23, 2009

Windows 7 Officially Launched


Download Hut Of Technology

Link to honeytechblog

Windows 7 Officially Launched

Posted: 22 Oct 2009 10:13 AM PDT

Window 7
Window 7
The much bragged about the latest version of operating system Window 7 is finally out. Windows 7 is the latest version of Microsoft Windows, a series of operating systems produced by Microsoft for use on personal computers, in addition to home and business desktops, laptops, netbooks, tablet PCs and media center PCs. This one promises to offer streamlined interface, support for touch screens and additional security features.

With Windows 7 Microsoft claims the UAC issues have been fixed and your system will be speedier and fast responsive.

READ MORE AT: http://honeytechblog.com/micro-news/windows-7-officially-launched/

Tuesday, October 20, 2009

Meet the World's Most Advanced eBook Reader

Introducing the world's most advanced eBook Reader
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To ensure you receive your Barnes & Noble emails, please add BarnesandNobleEmail@email.bn.com to your address book.

BOOKS   |   eBOOKS   |   nook   |   DVDs   |   MUSIC   |   KIDS   |   HOME & GIFT   |   GIFT CARDS   |   STORE LOCATOR
nook(TM) by Barnes & Noble
Introducing the world's most advanced eBook Reader. Be the first to own nook. Available on Nov. 30th. Pre-book your nook. Bonus - Pre-order today and receive a Free eBook of Malcolm Gladwell's The Tipping Point. See details. Member Exclusive - Members get nook faster with Free Expedited Air Service. See details. Graphic Image. nook by Barnes & Noble Access over one million books, newspapers and magazines. Downloaded wirelessly, in seconds. Learn More. See the 360 tour. Watch the video.
Shop your own personal store. Enjoy a better reading experience. Save time, money and space.
Download new titles in seconds, delivered free over a lightning-fast 3G connection. Learn more. A color touchscreen and E Ink(R) display revolutionize the way you read. Learn more. Read many bestsellers and new releases for just $9.99, and thousands of classics for free. Learn more.
Graphic Image. Assortment of nook accessories Furnish your nook. Shop a wide range of accessories from top designers, made to keep your nook safe and looking good. See nook accessories.
Be the first to own nook. Available on Nov. 30th. Pre-book your nook. Free expedited shipping. See details. Free eBook, The Tipping Point. See details.

Subject to availability. Prices are subject to change.

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Internet: How to Create and Send a MySpace Bulletin



How to Create and Send a MySpace Bulletin

A bulletin is MySpace's way of giving the millions of users a way to broadcast a message to every one of their friends via Bulletin Space. The more friends you have, the more likely the bulletin you create and send will get noticed and (hopefully) viewed. More

See more from Internet

Related Articles and Videos
How to Delete a Bulletin in MySpace
How to Post a MySpace Profile Comment
How to Delete a MySpace Friend

Sylvia Hubbard
Author, Blogger and Founder of Motown Writers Network & The African American Electronic Literary Network

Author of Romance & Suspense and Internet Marketing for Writers & Business

NOW AVAILABLE: Secrets, Lies and Family Ties order your copy now
Coming Soon: Tanner's Devil www.redrosepublishing.com

Connect with me on Facebook http://facebook.com/sylviahubbard & Twitter.com @ username: sylviahubbard1

Book Marketing Maven: Create a Book Marketing Plan

A book marketing plan is a blueprint for selling your book. There are many different ways to promote a book, and most authors have limited time and budgets, so it's important to put together a written plan and prioritize your book promotion tasks.

Book marketing plans outline the overall book sales strategy, covering items such as these:


About the Author

  • Dana Lynn Smith, the Book Marketing Maven, specializes in developing book marketing plans for nonfiction books. She is the author of the Savvy Book Marketer Guides. Dana has a degree in marketing and 15 years of publishing experience. Read her complete bio here.

Saturday, October 17, 2009

Savvy Book Marketer Newsletter - October issue

Mailer 02
      The Savvy Book Marketer

Welcome to the October issue of The Savvy Book Marketer newsletter.
Who should you be marketing your book to? Most books have a primary audience -- the ideal reader that the book was written for -- as well as secondary audiences. This month's feature story discusses several different types of target audiences, including readers, purchasers, retailers and influencers.
Other topics in this issue:
  • Learn How to Build a Better Blog
  • Online Networking for Authors
  • Learn to Use Keywords Effectively in Press Releases
  • Free Book Marketing Resources
  • Recent Posts on Book Marketing Maven
To view this issue of The Savvy Book Marketer newsletter, go to:

Links to previous issues are available at:

To your book selling success!

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Friday, October 16, 2009

Constant Contact & Friends: LIVE in Detroit

Constant Contact
Constant Contact & Friends: LIVE in Detroit
(we've got a seat saved for you)*

For the first time ever, Constant Contact is coming to Detroit and presenting a powerful, live, 2-part workshop that will help your small business or non-profit organization be more successful!

Small Business Accelerator/
The Power of Email Marketing

Oct. 27 (Tuesday)
7:30 AM - NOON

Small Business Accelerator:
Whether you've been in business 10 weeks or 10 years, it's critical to ensure you're moving in the right direction and driving revenue and profit to your bottom line. During the Small Business Accelerator Workshop, you will be introduced to the tools and knowledge you need to achieve breakthrough levels of growth. We will help you address tough business challenges and teach you critical steps to take to create a solid marketing action plan.
You will leave the event with a SCORECARD of your business, in hand, identifying problem areas and opportunities for growth that address these key questions:
  • How do I maximize existing and potential revenue-generating opportunities
  • What's the real value I offer customers?
  • Why do some individuals and companies buy from me and others buy from my competitors?
  • Do I have the right strategy in place to maximize customer loyalty?
The Power of Email Marketing:
Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships in all types of business and organizations. Learn how to master the basics of professional email communications with this comprehensive look at best practices and winning strategies for finding and keeping permission-based subscribers, increasing deliverability and open rates, writing good subject lines and content, getting readers to take action, and becoming a trusted sender in the eyes of consumers.

Embassy Suites
19525 Victor Parkway
Livonia, MI 48152
(734) 462-6000

Ron Cates Ron Cates
Constant Contact

A nationally renowned email marketing expert, award-winning business leader, and host of Email Marketing Radio,
Ron has developed a broad range of solutions for marketing professionals, small businesses, and nonprofit organizations, helping them strengthen their customer and donor relationships. Ron is a popular speaker and educator on topics including developing email marketing strategies, designing effective email communications, and maintaining powerful relationships with stakeholders.

Register today for this must-attend FREE seminar!

SPECIAL REGISTRATION RATES: Normally priced at $199, the Small Business Accelerator Workshop is generously sponsored by Constant Contact for their customers. Therefore, we're able to offer it at a tremendous savings to you: only $49!
Included in the workshop fee is over $65 worth of valuable marketing tools:
  • 60 Day Trial to Constant Contact's Survey Tool ($50)
  • Email Marketing Workbook ($15)
  • Discount on the purchase of The ULTIMATE Small Business Marketing Toolkit (McGraw-Hill) by speaker Beth Goldstein


Click here to forward to your friends!

* Seats are limited. Don't be disappointed - please register now.


Beth Goldstein - Founder and CEO, Marketing Edge Consulting Group
Author of The Ultimate Small Business Marketing Toolkit (McGraw-Hill), BethGoldstein is the founder and president of Marketing Edge Consulting Group, located in Massachusetts. Beth has empowered hundreds of entrepreneurs and companies to create successful marketing and sales programs for their businesses. In addition to consulting, Beth teaches entrepreneurial sales and marketing at Boston University, runs their Annual $50K Business Plan Competition and is the Faculty Director for the BU Online Certificate in Entrepreneurship (recently recognized by Fortune Small Business Magazine as one of the best e-learning entrepreneurship programs in the US).
Beth is also the Lead Instructor for the InnerCity Entrepreneurs' StreetWise Steps program taught in 15 states throughout the US, designed to help urban entrepreneurs strengthen and grow their existing businesses. She also teaches the 9 month business accelerator program in Massachusetts. Beth holds an MBA from Boston University and a degree in Economics from Brandeis University.

Mark Lee - The LEE Group
Headed by Mark Lee, the LEE Group is revolutionizing the way organizations communicate with their stakeholders. Mark has lead key initiatives in the areas of strategy planning, marketing planning and development, branding, marketing communications, database marketing and multicultural marketing.  He has managed a variety of key marketing initiatives throughout his career with world-class organizations such as Pillsbury, PepsiCo and ABN AMRO Mortgage Group.
Mark has been interviewed by many local media outlets seeking his advice on small business growth. He is an Adjunct Professor of Marketing at Walsh College and the Detroit instructor for the e200 StreetWise Steps business growth program.

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Download the book that will help you understand your journey on the Internet. ONLY $5!