HOW TO: Create a Successful Company Blog

Mark Suster is a Partner at GRP Partners, a Venture Capital firm in Los Angeles. He blogs at Both Sides of the Table and can be found on Twitter at @msuster. I'm often asked by entrepreneurs and business owners whether it is worth blogging, and if so, what they should blog about. On the first question, the answer is obvious to me — you must blog as an entrepreneur. In this post I'll cover why you need to blog, how to determine what to blog about, and finding your blog's voice. READ MORE: http://mashable.com/2010/03/01/company-blog