How to Promote Your Facebook Fan Page - The Savvy Book Marketer

Posted: 06 Oct 2010 10:29 AM PDT

Recently I wrote a post outlining 7 Reasons You Need a Facebook Fan Page. So, once you've got your Facebook Page set up, how do you attract traffic to the page and get people to join the page (or become a fan) by clicking on the "like" button? Here are some ideas:

Include a link to your Page in your email signature, on your website and blog, and on your social network profiles, including your personal Profile on Facebook.

Invite your Facebook friends to join your Page by clicking on the "Suggest to Friends" button in the left column of your Page.

Post a message occasionally on your Page encouraging your fans and visitors to recommend your Page to others. For example, "Do you know any other authors who can benefit from the resources on The Savvy Book Marketer page? Please invite them to visit http://bit.ly/SavvyFB."

Create a welcome screen to promote the value of your Page and encourage visitors to click on the "like" button. One option is to design your Page as an information hub, offering valuable resources and discussions.

About the Author

Dana Lynn Smith, author of theSavvy Book Marketer Guides, has a degree in marketing and 15 years of publishing experience. See hermedia page for more information.