Focus Precedes Success.
Most people are generalists.
They struggle to stand out and, settle for less income and recognition.
If you want to help more people, make money money and enjoy a unique quality of life, you must become known for one remarkable thing.
Listen to this excerpt from the recent webinar with
Pam Perry & Ramon Williamson:
Click here
How can you become known for one remarkable thing?
Here are 3 steps to help:
(1) Spot a trend.
What's the big trend in your industry or market?
If that trend continues, what is likely to be true in five years?
Build your business around that understanding.
(2) Stake your claim.
What segment or aspect of the market, problem, opportunity or topic can you be best at?
Take a position.
Create a product or program.
Write, speak and build your platform as a thought leader in your area of focus.
(3) Stick to your knitting.
Resist the temptation to say "yes" to clients and projects outside your area of focus.
Knowing what you do best and sticking to it multiplies your leverage and momentum.
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