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Monday, June 7, 2010

Look Who’s Blogging [STATS]

Look Who's Blogging [STATS]

Posted: 04 Jun 2010 11:49 AM PDT

Bloggers, on the whole, are young — but not too young, according to a report from research company Sysomos. That's right, the voice of the Internet, for the most part, is aged 21-35.


This information isn't particularly surprising, given the fact that people in this age bracket grew up during the blog boom — which started roughly seven years ago, according to Sysmos — but it does show an interesting striation in terms of where people are on the web.


The report culled more than 120 million blog posts for information. According to a rep, "The demographics — including age, gender, location — are based on self-disclosed information. For example, if someone mentions I live in Queens, or Brooklyn, or Manhattan, we put that person as living in New York."


Using this method, the company deduced that 53.3% of the total blogging population is 21-35 years old. Bloggers aged 20 and under came in second, with 20.2%, followed by 36-50-year-olds (at 19.4%), and 51-year-olds and older (7.1%).


read more: http://mashable.com/2010/06/04/look-whos-blogging-stats





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