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Friday, June 18, 2010

rt @mashable How the World Is Spending Its Time Online [STATS]

  Brenna Ehrlich About 18 hours ago Brenna Ehrlich


So… whatcha doin’ over there on that laptop, denizens of the world? Well, according to a new study from Nielsen showing Internet usage in April 2010, 22% of the time, you’re engaging with social media.
Yeah, 22% might not seem like a mammoth percentage, but you have to take into account the fact that this finding is on a global scale. Also, a few more telling takeaways from the report:
  • Currently, three quarters of Internet () users worldwide visit a social network or blog when they go online — that’s a 24% increase over last year.
  • Joe Average (the international version) spends 66% more time on these sites than he did a year ago — for example, your average user spent 6 hours on these sites in April 2010, while last year he spent 3 hours, 31 minutes.
  • Facebook (), YouTube and Wikipedia () make an appearance among the world’s most popular brands.

READ MORE: http://mashable.com/2010/06/15/time-spent-online-nielse

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